英國市場營銷專業(Marketing)介紹
在人類已跨人21世紀的今天,由於資訊科學技術高速發展,消費方式發生巨大的變化,現代市場行情變得更為錯綜復雜,市場競爭異常激烈。任何企業要想成功進入、占領、鞏固和擴展市場,採用正確的營銷策略顯得尤為重要。
市場營銷,目前是人才市場上用人單位提供崗位最多的專業。市場營銷專業畢業生就業選擇面廣,即可從事工商企業市場調研預測、市場營銷戰略規劃、產品開發管理、市場開發和國際市場開拓、品牌戰略規劃、營銷診斷與審計、物流配送、企業形象設計等方面的工作,也可從事相關的科研、教學和非盈利組織如行政事業單位的營銷工作。當然,市場營銷的畢業生,也可以從公司普通職員做起,逐漸地進入市場營銷部門。
英國市場營銷碩士專業的申請,大多數需要專業背景,部分大學可以接受轉專業申請。
在英國市場營銷專業畢業的學生,在英國找工作的難易程度不是絕對的。如果你想回港找工作,你便擁有了很大的優勢,除了語言優勢之外,你也相對比別人更了解國際市場,擁有更現代並與國際接軌的理論和時間,可被跨國企業或者出口企業視為不可多得的人才。
由於國際化趨勢的深入,越來越多的外資企業、合資以及全資控股等類型的公司將在亞洲及香港迅速發展,這也就意味著香港的銷售市場將持續擴張,對於銷售人才的需求量會越來越大。不難理解,在現在激烈競爭的社會,公司產品好壞是基礎,可是要把產品的好講出去,把產品順利的推銷出去才是真本事。而這個也是一門學問,也因此營銷已經成為一種不敗的觀念在逐漸滲入每一個企業,甚至是每一個員工的腦海中,可以說市場營銷這個專業的就業前景將持續走俏。
市場行銷 (Marketing) 2021年排名
來源:英國大學完全指南 年份:2021
2021 | 大學名稱 | 總分 | 入讀要求 |
---|---|---|---|
1 | University of Bath | 100% | 98% |
2 | Durham University | 96% | 85% |
3 | University of Strathclyde | 96% | 100% |
4 | University of Exeter | 95% | 86% |
5 | University of Leeds | 95% | 78% |
6 | Lancaster University | 95% | 72% |
7 | University of Southampton | 95% | 76% |
8 | University of Stirling | 95% | 84% |
9 | University of Kent | 94% | 71% |
10 | Newcastle University | 94% | 75% |
11 | University of Liverpool | 93% | 71% |
12 | University of Manchester | 93% | 79% |
13 | Aston University, Birmingham | 93% | 67% |
14 | University of East Anglia UEA | 92% | 67% |
15 | University of Reading | 92% | 63% |
16 | Swansea University | 91% | 64% |
17 | Nottingham Trent University | 91% | 61% |
18 | University of Sussex | 91% | 74% |
19 | Oxford Brookes University | 91% | 62% |
20 | University of Plymouth | 91% | 58% |
21 | University of Portsmouth | 91% | 57% |
22 | Teesside University, Middlesbrough | 91% | 65% |
23 | University of Leicester | 91% | 68% |
24 | Aberystwyth University | 91% | n/a |
25 | Edinburgh Napier University | 91% | 80% |
26 | University of Lincoln | 90% | 58% |
27 | University of Hull | 90% | 65% |
28 | Bristol, University of the West of England | 90% | 57% |
29 | University of Essex | 90% | 53% |
30 | Ulster University | 90% | 63% |
31 | Royal Holloway, University of London | 90% | 69% |
32 | De Montfort University | 90% | 51% |
33 | Coventry University | 89% | 60% |
34 | University of Huddersfield | 89% | 58% |
35 | Liverpool John Moores University | 89% | 72% |
36 | Abertay University | 89% | 63% |
37 | Falmouth University | 89% | 59% |
38 | Bournemouth University | 89% | 56% |
39 | Manchester Metropolitan University | 89% | 64% |
40 | Keele University | 89% | 61% |
41 | University of Brighton | 88% | 55% |
42 | Birmingham City University | 88% | 58% |
43 | University of York | 88% | 72% |
44 | University of Central Lancashire | 88% | 58% |
45 | University of Greenwich | 88% | 60% |
46 | Liverpool Hope University | 88% | 59% |
47 | University of Westminster, London | 88% | 61% |
48 | University for the Creative Arts | 88% | 64% |
49 | Sheffield Hallam University | 88% | 55% |
50 | Queen Mary University of London | 88% | 79% |
51 | London South Bank University | 87% | 52% |
52 | University of Derby | 87% | 52% |
53 | University of Roehampton | 87% | 50% |
54 | University of Worcester | 87% | 48% |
55 | Ravensbourne University London | 87% | 56% |
56 | University of Chester | 87% | 59% |
57 | Anglia Ruskin University | 87% | 52% |
58 | Glasgow Caledonian University | 87% | 74% |
59 | Leeds Beckett University | 87% | 55% |
60 | University of Hertfordshire | 87% | 52% |
61 | Edge Hill University | 86% | 60% |
62 | University of Bradford | 86% | n/a |
63 | Buckinghamshire New University | 86% | n/a |
64 | Norwich University of the Arts | 86% | 58% |
65 | Kingston University | 86% | 50% |
66 | University of Northampton | 86% | 45% |
67 | University of Gloucestershire | 86% | 56% |
68 | Goldsmiths, University of London | 86% | 61% |
69 | Middlesex University | 86% | 55% |
70 | University of the West of Scotland | 86% | 59% |
71 | University of Chichester | 86% | 55% |
72 | Solent University (Southampton) | 86% | 58% |
73 | University of Bedfordshire | 85% | n/a |
74 | Staffordshire University | 85% | 55% |
75 | University of Salford | 85% | 61% |
76 | University of South Wales | 85% | 56% |
77 | Bath Spa University | 84% | 44% |
78 | Cardiff Metropolitan University | 84% | 52% |
79 | University of Winchester | 84% | 55% |
80 | London Metropolitan University | 84% | 48% |
81 | University of Wolverhampton | 83% | 46% |
82 | University of East London | 83% | 48% |
83 | Leeds Trinity University | 81% | 42% |
84 | Canterbury Christ Church University | 81% | 47% |